Avoid the Perils of Overpromising

Given the power of technology to radically change the way businesses operate, companies have a tendency to overwhelm customers with solution...

Given the power of technology to radically change the way businesses operate, companies have a tendency to overwhelm customers with solutions they're not yet sure they need. So consider backing off a bit on what you offer. Don't confuse them while you're trying to convince them.

from Inc.com https://ift.tt/2zs5P2d
https://ift.tt/2MKv1Vc